Stair, Basket

This outdoor visual for Regeneron Pharmaceuticals, Inc. is part of the Evkeeza campaign, showcasing Lamano Studio's expertise in merging real-world locations with high-end digital art. CGI Integration & Visual Metaphor: The composition introduces a large CGI portal in the sky that reveals a translucent, 3D data-driven staircase. This element acts as a visual metaphor for scientific innovation and data opening new paths for patient health. Outdoor Photography & Post-Production: The production blends high-resolution commercial photography shot on a basketball court with advanced image post-production. Precise creative retouching was used to balance the natural daylight, shadows, and reflections on the glowing digital blocks, ensuring a clean and realistic finish. Impact: This project highlights Lamano Studio's ability to execute commercial healthcare advertising by seamlessly integrating complex CGI components into authentic outdoor environments.